Couture Show returns to Las Vegas from June 4 to June 8, 2025, and once again, Wynn sets the tone.
Don’t dismiss this event as just another average trade show.
Couture stands apart with an exclusive gathering of luxury jewelry and timepiece designers, legacy brands, premium retailers, and top-tier media.
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If your brand is exhibiting, the space you show up in matters just as much as what you’re showing. The Wynn sits on a rare patch of calm in the middle of Las Vegas Boulevard.
It’s designed with intention and shows a sense of restraint that high-end brands tend to lean toward. Instead of over-the-top spectacle, the focus is on details like natural light, curated landscaping, interiors, etc. It’s what helps the experience breathe.
Since opening in 2005, Wynn has drawn events that favor refinement over noise. That includes Couture. The addition of Encore in 2008 added more suites, gaming areas, dining, and event space. Together, they take up 215 acres and house 4,750 rooms, high-end retail, and one of the most polished event setups on the Strip. It’s a space that’s meant for brands that don’t cut corners.
The Couture Show images that exact mindset. Exhibitors include the biggest names in fine jewelry and high-end timepieces.
Each year, brands like David Yurman, Bayco, Bell & Ross, and Jacquie Aiche share space with upcoming designers who bring new energy to the luxury space.
Retailers such as Neiman Marcus, Bergdorf Goodman, TWIST, and Borsheims show up to explore collections that have been carefully selected for craftsmanship as well as innovation.
This is not a show that welcomes mass-market displays. Presentation counts. So, if you’re planning to exhibit, your booth really needs to deliver. Your brand should not concentrate on being loud but rather on being sharp. That’s where exhibit rental makes sense.
What we cover in this blog:
* the value of renting a booth versus owning
* what makes booth rentals ideal for luxury-focused events like Couture
* how TrueBlue Exhibits approaches design and setup
* the benefits of led video wall rentals
* project management and full-service support details
* budget transparency and cost control
* how we design booths that reflect your brand
* what to expect when working with us
There’s a reason why more exhibitors are moving away from ownership and going for trade show booth rental.
Renting lets brands skip the long-term overhead. You don’t have to think about storage, maintenance, shipping delays, or depreciation. Instead, you get to focus on what truly matters: the message, the design, and the impression you make on the floor.
At Couture, flexibility will matter. A booth that worked at a previous show might feel completely off here. Renting gives you the room you need to make changes without being stuck with a permanent setup.
You can personalize the design for this specific event, reflect new branding directions, or build something custom for the crowd you know will be there and is your target audience.
A common misconception people have is that renting would somehow mean giving up control. Renting doesn’t mean that.
In fact, you get more of it. You’re choosing a layout that fits your space, your goals, and your product. From compact setups for focused storytelling to spacious configurations that showcase an entire line — rental options give you room to be selective.
TrueBlue Exhibits helps brands turn ideas into functional and design-forward booth spaces. We specialize in exhibit rentals that aren’t generic or templated. Every setup is built around the brand it’s supposed to represent.
If you need something modern and minimalist or layered and immersive, we can arrange for it all and create spaces that reflect the identity behind the display.
We don’t deal in one-size-fits-all. Every booth is designed to suit the product, the venue, and the event.
We handle all design and fabrication in-house, so there’s consistency in the process and quality at every stage. The booths we deliver look good, but they also function as intended.
Storage, layout, lighting, signage — it all has a place. We make sure it’s built for how the show floor actually moves.
An LED video wall has the power to change how a booth feels. But only adding motion isn’t enough — your booth graphics must deliver clarity, emotion, and energy in a clean format that cuts through the clutter.
Our LED video wall rentals are easy to integrate and highly customizable. They allow brands to showcase story-driven content, detailed product views, ambient visuals, and much more. Our experts can turn a simple setup into a fully immersive space with these video walls.
Visual graphics have a way of grabbing attention, and that’s one of the purposes of these video walls: to get your booth more footfall and then communicate your brand and offerings effectively.
Planning a trade show is never just about the booth. It’s timelines, logistics, permits, shipping, and a hundred little things that get overlooked. We manage all of it.
Our project managers coordinate everything from initial layouts to installation and dismantle. That way, our clients don’t have to babysit the process. They can just show up knowing it’s ready.
We understand the venue. Our team builds booths with the Wynn floor plan in mind. Everything is sized and fitted based on the space your brand is booked into.
Budget planning matters, especially when showing at a high-profile event like Couture.
We quote clearly, without hidden costs or add-ons that surface later. There are no surprise deposits or fees down the line. That transparency helps our clients focus on the bigger picture.
Booth design should change as needed. What worked five years ago doesn’t always hold up now.
Our designers pay attention to trends in trade show aesthetics and behavior, for example, what makes people stop, engage, and remember. We bring that context into every build.
The Couture requires that the brands showing here care about detail, and we match that.
Everything we build is designed to be part of your brand experience — not separate from it. From material selection to graphic production, we make sure that the design will feel cohesive.
A booth at Couture has to reflect the setting it’s in. That means finishes that look polished, layouts that make sense, and tech that adds to the story, not just flashes for attention.
We build booths in sync with the pace and tone of the event: luxury-focused, curated, and immersive.
If your team is preparing to exhibit at Couture Show 2025, we can help you create a booth that fits the space and adds to your presence in it. Be it a first showing or a return with something new, our team works to build a space that supports your brand’s goals and meets the standards of the event.
Reach out to TrueBlue Exhibits for a custom trade show booth rental built for Couture. We’ll help you show up sharp, ready, and in harmony with everything this event represents.
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